 |
|
Ask a Pro
Ask a Pro is a collection of illustration related questions answered by top art directors, designers, editors, artist representatives and other professionals in the commercial illustration industry.
If you have a suggestion for a question or know someone who might be a good candidate to answer a couple questions
Contributors
How do you justify getting paid for what you do?
(more questions)
It's mainly justified by the fact the one calling me to do the work cannot do
it themselves otherwise I wouldn't be receiving a call. That and my specific skill
sets increase my client’s creative potential so they have no problem compensating
me for the two areas I charge for in any given project. The first area of compensation
is to cover my time to do the work needed and the second area of compensation
is to cover the usage of the art I created during the fore mentioned time. Rarely
is what we do the end all in terms of the creative process, instead it's part
of a larger overall marketing solution so our justification is based in the realm
of how well we fit into that bigger picture.
And the more creatively appealing and appropriate your work can be the easier
it will be to justify the cost to your clients.
Von R. Glitschka (more answers by this person)
illustrative Designer
Glitschka Studios™
http://www.glitschka.com
In your opinion which medium do you consider is the easiest and which is the toughest to work in and why?
(more questions)
I wouldn't necessarily call it the easiest but rather more efficient in regards
to meeting deadlines and flexibility from art direction is the digital medium.
Toughest from my point of view being a digital illustrator is 3D applications.
They have a very difficult learning curve and even after learning the tools it
takes years to finesse your work flow to achieve a unique professional look that
doesn't look and feel like anyone else that knows the tools. Too many tool driven
illustrators in my opinion.
I really think traditional methods are awesome. I love to paint but I never use
my own personal painting for commercial work. I wouldn't be able to turn around
on timelines I am giving. Just not doable and it limits my stylistic approach
as well. I pick an appropriate style for the given project so working in a tactile
medium such as literal paints will limit that potential and thus limit my range
of work.
Von R. Glitschka (more answers by this person)
illustrative Designer
Glitschka Studios™
http://www.glitschka.com