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Ask a Pro
Ask a Pro is a collection of illustration related questions answered by top art directors, designers, editors, artist representatives and other professionals in the commercial illustration industry.
If you have a suggestion for a question or know someone who might be a good candidate to answer a couple questions
Contributors
How do you justify getting paid for what you do?
(more questions)
I feel it’s my job as an illustrator to create a visually pleasing and eye
catching picture that will grab the viewer’s attention and draw them into
the article/product/etc... Kind of like the catalyst between the viewer and the
article. A page full of text torture to read, illustrations break it up so psychologically
you feel more at ease reading chunks of text offset by interesting illustrations.
Illustration can pull readers or consumers in and get them to take notice or get
into articles or products that they might otherwise have skipped over. This interest
eventually converts into purchases/subscriptions/ad revenue/money for the client.
Illustrators create custom tailored concepts and translate them into a tangible
form on paper. So with that we illustrators earn our keep.
Jason Raish (more answers by this person)
Illustrator
Jason Raish
http://www.JasonRaish.com