Ask a Pro

The Pros


The Questions


The Answers


Ask a Pro is a collection of illustration related questions answered by top art directors, designers, editors, artist representatives and other professionals in the commercial illustration industry.

If you have a suggestion for a question or know someone who might be a good candidate to answer a couple questions

post it in the forum

Contributors

Search


How do you like to see work from an illustrator?
(more questions)

Presentation really doesn't matter - although my biggest pet peeve is a exclusively-flash portfolio site. Designers and art directors have to be able to quickly pull a jpg as a reference. It's a pain to do screen shots and shit. Ok, I'm just lazy. But dammit, more jpgs. Bigger too! Clean html design, lots of big beautiful images - unless you are Jason DeAquino and you draw on matchbooks...

Toby Grubb (more answers by this person)
Designer
Burton
http://www.burton.com


How do you go about finding an illustrator?
(more questions)

In the past, I've used artists that I've been following or had admiration for prior to the project. Occasionally I'll do research in DieGestaltenVerlag books, Faesthetics, Arkitips or online.

Toby Grubb (more answers by this person)
Designer
Burton
http://www.burton.com


How do you decide on using illustration vs. photography?
(more questions)

The choice between illustration and photography primarily lies in the availability of assets within the company. For instance, if certain outerwear pieces aren't available for photographing - we take pictures of existing samples and have illustrators render them out. It also depends on the concept and art direction of the particular task. It's all kinda luck of the draw and what we believe the client is asking for.

Toby Grubb (more answers by this person)
Designer
Burton
http://www.burton.com


Advertisements